Web & Mobile App Development for Small Business

APPETIZERS

Small first-engagements. Try the kitchen before you commit to the menu.

Website Audit

£400

Look at your existing site — UX, SEO, speed, conversion. Written report with prioritised fixes.

3-5 DAYS

Discovery Sprint

£1,500

Scope your project end-to-end — written plan, fixed quote, timeline. Credit applied if you proceed to a full build.

3-5 DAYS

TODAY'S SPECIALS

No hidden fees. No surprises. Just honest pricing for quality work.

Starter

£2,000

Your shop window online — up to 5 pages

2-3 WEEKS

Up to 5 pages, designed from scratch for your brand
Looks right on every device, from phone to ultrawide
Working contact form — enquiries land in your inbox
SEO foundations so Google can find you
Edit text and images yourself, no developer needed
Thirty days of free fixes after launch

MOST
POPULAR

Growth

£5,000

Full business site — blog, SEO and integrations baked in

4-6 WEEKS

8-15 pages with the design budget to match
A blog you can publish to — no developer in the loop
Keyword research and on-page SEO built in
Connected to your CRM and email tool of choice
Bespoke graphics — no stock-photo look
Three rounds of revisions before we ship
Sixty days of free fixes after launch

Shop

£9,000

E-commerce — products, cart, checkout, payments

5-7 WEEKS

Product catalogue with categories and variants
Shopping cart and secure checkout
Payment processing (Stripe / PayPal / Revolut)
Order management dashboard for your back office
Customer accounts and order history
Stock tracking and low-stock alerts
Sixty days of free fixes after launch

Pro

£18,000

Custom web application — logins, dashboards, your logic

8-14 WEEKS

Interface designed for your users’ actual workflow
End-to-end build in React and Next.js
Login, accounts, and role-based permissions
Database modelled to your business, with a proper API
Admin panel for running the back office yourself
Tested before you see it, not after
Ninety days of free fixes after launch

Mobile

£40,000

iOS + Android app — built once, ships to both stores

10-18 WEEKS

Workshop to map the app before any code is written
Wireframes, prototypes, then polished design
Built once in React Native — ships to iOS and Android
Push notifications and account login from day one
Submitted to both stores — I handle the certificates
Ninety days of free fixes after launch

CHEF'S CHOICE

Enterprise / Full-Stack

Web + Mobile + Backend — custom pricing

SIDE ORDERS

Ongoing services on a monthly retainer

Maintenance

£400–£1,200/mo

Growth Retainer

£2,500–£6,500/mo

SEO & CRO

£1,200–£2,400/mo

★ 50% deposit to start · 50% on delivery · Milestone payments for larger projects ★

The Jukebox

Greatest Hits

GREATEST HITS

Every project is a labour of love. A few of the records I'm proudest of.

Pinkie & the Brain

11 TRACKS

STUDIO SITE · CLIENT PORTAL · WEB, IOS & ANDROID

WEB APPiOS APPANDROID APP

CHECK IT OUT ↗

The one you're standing in. Instead of a flat marketing scroll, an explorable 1950s-diner world — walk between rooms, cue up the jukebox, pick up the phone — backed by the Pinkie Portal: a full client workspace where the whole engagement lives. Quote → accept → invoice → deliverables with sign-off → files → project timeline → messaging → audit trail, on the web, in a native SwiftUI iPhone app, and in a React Native Android app — all sharing the exact same Firebase backend.

Immersive, game-like diner interface — rooms, hotspots and hand-rendered scenes, not a template
Pinkie Portal: the full engagement — quote, acceptance, change orders, invoicing and final sign-off
Native iOS (SwiftUI) and Android (React Native) apps at full feature parity with the web portal, on the same backend
Push notifications on iOS and Android so clients hear the moment something moves
Invite-only, multi-tenant access with per-workspace roles enforced by security rules

B-SIDE · RESULT

The studio eats its own cooking: an app company that actually has an app, and a client experience most agencies don't offer. If you're reading this, you're already inside the demo.

NEXT.JS 15REACT 19TYPESCRIPTTAILWIND CSSFIREBASEFIRESTORESWIFTUIREACT NATIVEEXPOFIREBASE CLOUD MESSAGINGVERCEL

Fish, Ink

6 TRACKS

CLIENT WEBSITE · MARKETING & EDITORIAL

WEB APP

CHECK IT OUT ↗

My first commissioned client build. A ground-up rebuild for Patrick Fish — writer, editor and higher-education consultant — trading a dated, slow site for a fast, monochrome “typewriter & paper” site engineered to get him found on Google and booked by clients.

Bespoke monochrome “typewriter & paper” design system
Git-based CMS (Keystatic) so Patrick publishes his own posts
Geo-aware pricing — ZAR for South African visitors, USD elsewhere, with a toggle
Real case studies and downloadable work samples
SEO done properly: metadata, structured data, sitemap, 301 redirects — Lighthouse 100

B-SIDE · RESULT

The studio's first paying client, delivered end-to-end and launching at fishink.co.za. Proof the work holds up for real clients, not just my own projects.

NEXT.JS 16REACTTYPESCRIPTTAILWIND CSSKEYSTATIC CMSVERCEL

Charter Marketplace

6 TRACKS

WEB & MOBILE PLATFORM

WEB APPiOS APPANDROID APPIN DEVELOPMENT

CHECK IT OUT ↗

A two-sided charter-flight booking platform built under my aviation business, Angel Gabriel Aeronautics. The most complex thing I've shipped end-to-end — operator portal, marketplace search and quoting, real-time messaging, integrated payments via Revolut Business, and an automated reconciliation pipeline to QuickBooks Online.

Two-sided marketplace with operator and customer flows
Companion mobile app for operators on the move
Auto-reconciles 90%+ of inbound bank transfers to invoices
Multi-currency invoicing and FX handling

B-SIDE · RESULT

Production-grade marketplace from a single developer. Proved that AI-assisted development holds up against the architectural complexity of a real two-sided platform.

NEXT.JSREACT NATIVETYPESCRIPTFIREBASEREVOLUT BUSINESS APIQUICKBOOKS ONLINE API

A Fish in the Kitchen

9 TRACKS

MULTI-TENANT PLATFORM · WEB, IOS & ANDROID

WEB APPiOS APPANDROID APP

CHECK IT OUT ↗

A white-label family cookbook platform. Every household gets its own private space — recipes, meal planning, weekly tips, and shopping lists generated automatically from the plan — branded with their own name and palette. Started life as a single-family app, was refactored into a multi-tenant SaaS without losing a single recipe, and now has native companion apps on iOS and Android.

Multi-tenant architecture — per-household data isolation and customisation
AI recipe ingestion: paste a URL or photo, Claude extracts a clean recipe
Drag-and-drop weekly meal planner that builds the shopping list automatically
White-label branding per household — name, tagline, primary colour, logo
Native iOS and Android companion apps sharing the same multi-tenant backend

B-SIDE · RESULT

Multi-tenant refactor done cleanly — proves I can take a working single-tenant app and turn it into a SaaS without breaking it. Auth, isolation, customisation, all in one piece.

NEXT.JS 16REACT 19TYPESCRIPTFIREBASEFIRESTORETAILWIND CSSSWIFTUIANTHROPIC CLAUDE APISENDGRID

Daily Bread

5 TRACKS

MOBILE APPLICATION · IOS & ANDROID

iOS APPANDROID APP

CHECK IT OUT ↗

My first mobile app shipped to the App Store — and it's fully native, twice: SwiftUI on iOS and Kotlin with Jetpack Compose on Android. A curated video watchlist for faith-based study with a built-in King James Bible, taken end-to-end from local development through TestFlight to a public Apple App Store release.

Two native apps, one product — SwiftUI and Jetpack Compose in feature parity
Curated channel feed with push notifications for new uploads
Built-in KJV Bible for scripture cross-reference
Offline caching and in-app support via StoreKit — one-time and monthly

B-SIDE · RESULT

Live on the Apple App Store. Every hard part of mobile development — provisioning profiles, push tokens, store review, TestFlight — is now muscle memory. Your mobile project won't be my first one.

SWIFTSWIFTUIKOTLINJETPACK COMPOSEFIREBASE

Jersey Beach App

8 TRACKS

MOBILE APP · IOS, ANDROID & WEB

iOS APPANDROID APPWEB APPIN DEVELOPMENT

A free companion for a day on the beach in Jersey. Live weather, UV, wind and sea temperature — plus its signature trick: it ranks every Jersey beach against today's wind to tell you which one will be sheltered and glassy versus choppy and full of blown sand, the best windows to swim or walk the dog, and carefully-handled tide times (Jersey has one of the biggest tidal ranges on Earth, so tides are treated as a safety feature). Built as much to serve the island as to be a shop window for the studio.

Signature “best beach for the wind” engine — scores every beach from its sea-facing bearing against the live wind (offshore = glassy, onshore = avoid)
Swim and dog-walk activity windows derived from combined weather and marine data
Tide times treated as safety-critical — a free Open-Meteo marine model calibrated against official St Helier tables to within minutes, with offline caching
Native on iOS and Android plus a static web build, no API keys required
Config-driven promo system that markets Pinkie & the Brain from inside the app

B-SIDE · RESULT

A genuinely useful free local app that doubles as a shop window for the studio — the kind of polished consumer product a small business gets when the developer treats their own marketing like a paying client brief.

REACT NATIVEEXPOTYPESCRIPTEXPO ROUTERMAPLIBREOPEN-METEO APIFIREBASEVERCEL

Iris

7 TRACKS

MOBILE APP · IOS & ANDROID

iOS APPANDROID APPIN DEVELOPMENT

A colour-mixing assistant for oil painters. Photograph or sample any colour from a reference image and Iris tells you which Winsor & Newton tubes to mix — and in what parts — to hit it. Under the hood is real colour science: a Kubelka-Munk pigment-mixing model and a convex least-squares solver, finished with a short CIELAB refinement, wrapped in a clean freemium mobile product.

Custom pigment-mixing engine — single-constant Kubelka-Munk forward model with a convex least-squares inverse solver and CIELAB refinement
Sample a colour from any photo or the camera and get a practical small-integer “parts” recipe from real Winsor & Newton oils
Skia-rendered mix breakdown and value-study reference tools
Easel mode keeps the screen awake so the phone props up as a painting reference
Full freemium loop — free-match limit with an in-app subscription via Expo IAP

B-SIDE · RESULT

Proof I can build a real technical core, not just CRUD — genuine colour science (Kubelka-Munk, CIELAB) behind a clean freemium product, iOS and Android from one codebase.

REACT NATIVEEXPOTYPESCRIPTREACT NATIVE SKIAREANIMATEDKUBELKA-MUNK / CIELAB ENGINEEXPO IAP

Angel Gabriel Aeronautics

3 TRACKS

MARKETING WEBSITE

WEB APP

Angel Gabriel Aeronautics — record sleeve

CHECK IT OUT ↗

The marketing site for my aviation business, rebuilt from the ground up with proper SEO foundations. The kind of work I'd build for any small operator wanting professional online presence at speed.

Lighthouse performance score 95+ across mobile and desktop
SEO foundation generating quote requests within weeks of launch
Responsive across every device class tested
Integrated enquiry forms with bot protection

B-SIDE · RESULT

Inbound quote requests started arriving in the first weeks post-launch. At aviation ticket prices, a 3% quote-to-sale conversion is real revenue.

NEXT.JSTAILWIND CSSVERCEL

Coppard Fine Art

5 TRACKS

GALLERY WEBSITE · ADMIN CMS

WEB APP

CHECK IT OUT ↗

An online gallery for my own oil paintings — I'm the artist as well as the developer. Designed to present the work with the reverence it deserves — elegant typography, generous whitespace, restrained motion — and run from a built-in admin so new paintings go up without touching code.

High-resolution gallery viewing with lazy loading
Built-in admin CMS — upload, price and manage paintings from the site itself
AI-drafted artwork descriptions in the artist's voice (Claude)
Designed for visual storytelling, not transactional conversion

B-SIDE · RESULT

Proof the diner aesthetic isn't the only register I can hit. When a brand calls for quiet and reverent, the code can deliver that too.

NEXT.JSTAILWIND CSSFIREBASEANTHROPIC CLAUDE APIVERCEL

The Booth

Pull up a seat

PULL UP A SEAT

The story behind the studio, the values, and the way I work.

THE STORY

Pinkie & the Brain is a one-person software studio in Jersey. I'm Dylan Coppard, and I build websites, web apps and mobile apps for small businesses who'd rather pay one good developer than five mediocre ones.

I'm not just one developer though — I code with AI as a permanent collaborator on every line. The result is agency-quality outcomes at fixed prices, weeks-not-months timelines, and zero handoffs between designer, developer, and PM. The whole project stays in one head from first call to launch.

The name's a wink at the cartoon — Pinkie plans, the Brain executes, they live in the same skull. The 1950s diner is the working philosophy: built to last, served with pride, no menu-board lies. What we agreed at quote is what gets shipped, on the date we said, at the price we said.

WHAT I STAND FOR

CRAFTSMANSHIP

Every line of code is read three times before it ships. Your site goes in my portfolio too — I have skin in its quality.

HONESTY

Fixed-price quotes you can plan around. If a feature isn't worth its cost, I'll tell you to skip it. No surprise invoices.

PARTNERSHIP

I don't ghost after launch. The first 30–90 days are mine to fix. After that I'm still an email away — past clients still email me three years on.

SPEED

Two weeks for a marketing site. Six for a full web app. Fast because the tooling is right and there are no handoffs — not because I cut corners.

TOOLS OF THE TRADE

NEXT.JSREACTTYPESCRIPTTAILWIND CSSNODE.JSREACT NATIVEFIREBASEPOSTGRESQLVERCELCLAUDE (AI PAIR-PROGRAMMER)

HOW THE ORDER GETS COOKED

FIRST CALL

Twenty-minute call. We talk about what you're building, who it's for, and what success looks like. No commitment, no upsell.

PROPOSAL

Written quote within 48 hours — fixed price, milestones, timeline. You see exactly what you're buying before you say yes.

BUILD

Weekly demos. Real progress at the end of every week. Anything off-target, we course-correct early, together.

LAUNCH

We deploy together. I document what was built, hand over credentials, and walk you through the admin tools. Your turn to drive.

AFTERCARE

30–90 days of free fixes baked into every tier. After that I'm on retainer or per-fix — most clients just email.

ASK THE COOK

The questions careful clients ask before clicking the contact form.

WHY ARE YOU SO MUCH CHEAPER THAN AN AGENCY?

Two reasons. No overhead — no office, no project managers, no juniors trained on your dime. And AI-assisted coding compresses time-to-ship by three-to-five times. The savings get split: you get a sharper price than agency-rate; I keep margin instead of burning hours on boilerplate.

ISN’T AI-GENERATED CODE LOWER QUALITY?

It would be, if I just accepted the first draft. I don’t. AI writes the boilerplate; I make the architectural decisions and read every line. Same standard as any senior developer’s code review — but the typing is already done.

WHAT IF MY REQUIREMENTS CHANGE MID-PROJECT?

Small changes (a screen, a copy edit, a new field) come out of the revisions budget baked into each tier. Larger changes get a short written change-order with a delta to price and timeline — you decide whether to proceed. Nothing sneaky.

WHO OWNS THE CODE AFTER LAUNCH?

You do. At launch I hand over the repository, deployment credentials, and any third-party accounts. No vendor lock-in, no holding anything hostage. If you ever want to move to another developer, they can pick up where I left off.

I’M NOT TECHNICAL — CAN WE STILL WORK TOGETHER?

Most of my clients aren’t. I translate. You tell me what the software should do; I tell you in plain English what that costs and how it’ll work. The technical jargon stays my problem.

WHAT HAPPENS AFTER THE SUPPORT WINDOW ENDS?

Three options. Pay per-fix on an hourly basis. Sign a maintenance retainer (£400-£1,200/month). Or just email me — I respond. Most prefer the last one.

Pinkie & the Brain

The Menu

The Telephone

The Booth

The Jukebox

The Menu

The Jukebox

The Booth

The Telephone

Website Audit

Discovery Sprint

Starter

Growth

Shop

Pro

Mobile

Enterprise / Full-Stack

The Jukebox

Pinkie & the Brain

Fish, Ink

Charter Marketplace

A Fish in the Kitchen

Daily Bread

Jersey Beach App

Iris

Angel Gabriel Aeronautics

Coppard Fine Art

The Booth

CRAFTSMANSHIP

HONESTY

PARTNERSHIP

SPEED

FIRST CALL

PROPOSAL

BUILD

LAUNCH

AFTERCARE

The Telephone